Hyperlinks serve as the connective tissue of web pages, facilitating seamless navigation. It’s crucial to consider how these links are presented, especially for users relying on assistive technology to browse the web. These users often navigate by accessing a list of links on the site.
When crafting link text, it’s essential that it makes sense on its own. Link text should be self-descriptive, clearly indicating where the link will lead the user. Avoid generic phrases like “click here,” as they provide no context for users. Similarly, refrain from using URLs as link text. Instead, opt for descriptive titles that convey the destination of the link in a human-readable format.
Additionally, avoid using images as links, as this can pose accessibility challenges. If text isn’t feasible for a link, consider using a Cascade button or another built-in block instead.
Example of Bad Link Text: Click here to visit Wesleyan University
Using “Click here” as link text lacks specificity and hinders users’ ability to quickly locate desired links, especially for those using assistive technologies like screen readers. It’s important to provide meaningful link text that enhances accessibility and user experience.
Example of Good Link Text: Visit the Wesleyan University website to learn more.